Stand Up pouches are a common form of flexible packaging in industries such as food, daily chemicals, pet supplies, and retail packaging. They feature a structure at the bottom that supports the bag's upright position. Made from multi-layered plastic composite materials, their structural design ensures the bag remains stable during display. Stand Up Pouch provide excellent front visibility on shelves, facilitating the display of brand logos, ingredient information, and promotional content, making them suitable for products requiring a strong visual impact. These pouches can be made from various materials, including PET, PE, VMPET, aluminum foil, and paper-plastic composites, depending on the product requirements. They offer a variety of appearances to suit different product displays and brand designs. The packaging can achieve various visual effects such as transparent, frosted, aluminized, and paper-textured finishes, satisfying both aesthetic and durability needs.

1. Durability

Stand Up Pouches utilize a multi-layered composite structure such as PET/PE or PET/VMPET/PE, with a thickness typically between 70–150 μm, offering excellent tensile and puncture resistance. The PET layer provides high-strength outer protection, the VMPET or AL layer provides light-blocking, and the PE layer ensures heat-sealing stability, maintaining the bag's structural integrity during transportation and display. According to industry standards, heat-sealing strength typically reaches 35 N/15 mm or higher, enhancing reliability for daily use. The overall durability of the bag meets the requirements for food-grade and retail-grade packaging.

2. Sealing

High-quality heat-sealing technology ensures stable sealing at the closure point. The composite material structure allows for moisture permeability controlled to ≤2.0 g/m²·24h and oxygen permeability as low as ≤1.0 cm³/m²·24h, suitable for contents requiring high freshness retention. Different materials, such as PET/AL/PE, can further enhance moisture and oxygen protection. In experiments, the heat-sealing strength of the bag can withstand multiple compression tests without loosening, making it easier to maintain the original state of the packaged contents.

3. Versatility

Stand Up Pouch supports various zipper structures, including regular zippers, pocket zippers, and Velcro zippers, improving user convenience based on product characteristics. Bag shapes can be selected from SUP structure, flat bottom structure, or perforated structure. Material combinations can achieve transparent, matte, metallic, and paper-like appearances, allowing for more flexible brand image expression. Differentiated materials and structures help enhance market differentiation and meet the visual display needs of different product categories.

4. Convenience

Stand Up Pouch has a supporting structure at the bottom, allowing it to stand independently on shelves, which is helpful for store display and brand presentation. The bag can be equipped with an easy-tear design for smooth user opening; the zipper structure supports multiple seals and is suitable for snacks, dry goods, or daily chemical refill packs. The bag is lightweight, generally between 5–20g, making it easy to carry and store, in line with the modern trend of lightweight packaging. Users can more easily organize and store contents during use.

5. Customization

This Stand Up Pouch supports customization in size, material, thickness, bag shape, zipper type, printing process, and more. Printing resolution reaches 300 DPI, enabling high-precision graphics and brand information display. Material thickness can be adjusted according to product needs, making the packaging more suitable for the characteristics of the contents. Different volumes can be designed according to product specifications, such as 50g, 100g, 250g, 500g, or larger capacities, making packaging solutions more flexible and suitable for market production of different scales.

1. Supermarket Shelves

In supermarket shelves, the upright structure of Stand Up Pouch facilitates brand display and is suitable for various retail categories such as nuts, candies, dried fruits, coffee powder, and condiments. A transparent window can be added to the bag, allowing consumers to see the contents directly. The composite material structure keeps products intact during display, maintaining a clean packaging appearance and aiding consumers in making purchasing decisions.

2. Convenience Stores

Convenience stores often have a need for quick shopping, and the lightweight design of Stand Up Pouch caters to immediate consumption habits. Small-weight products such as biscuits, pet treats, and instant cereals can improve shelf visibility through upright packaging. The resealable zipper structure makes it easier for consumers to carry and store during short trips, providing a smooth user experience.

3. E-commerce Warehouses

In e-commerce packaging scenarios, the pressure resistance and barrier properties of Stand Up Pouch reduce damage during transportation. Barcodes, batch codes, and other information can be affixed to the bag for convenient warehouse management. The composite material's strength supports repeated handling, making it suitable for packaging powders, solid foods, and daily chemical refill packs during the shipping process, thus ensuring greater stability in the overall logistics.

4. Food Processing Plants

Food processing plants commonly use stand up pouches as a pre-packaging form, suitable for products such as seasonings, soup mixes, and mixed grains. The multi-layered material structure allows for the addition of a light-blocking layer to meet the preservation requirements of different foods. Stable heat-sealing performance ensures efficient packaging operations, making it easier for finished products to enter subsequent distribution channels.

5. Exhibition Sample Area

Exhibition sample display areas need to emphasize product appearance and brand recognition. Stand up pouches offer a large front display surface, ideal for showcasing product highlights and information. Different materials, printing effects, and structures can be customized according to the exhibition theme to make the products more attractive during the display. The lightweight packaging allows for quick distribution on-site, making it convenient for visitors to carry and compare.